Interop Labs: Product Marketing Manager
Interop Labs
Headquarters: Remote
Interop Labs is growing, and we’re looking for a Product Marketing Manager to join our team! In this role, you’ll be the go-to expert for taking Axelar’s products to market; from messaging and positioning to hands-on GTM execution.
If you’re passionate about Web3, enjoy working cross-functionally with product, sales, and marketing teams, and thrive in fast-paced, startup environments, this role is for you.
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Develop compelling product messaging and positioning that highlights the value of Axelar products (ITS, Amplifier, and more).
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Plan and execute go-to-market strategies for new product launches and feature updates, ensuring alignment with key stakeholders.
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Conduct market research and competitive analysis to refine messaging and identify opportunities for differentiation.
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Collaborate with the Head of Marketing, product, and sales teams to ensure seamless product adoption and customer success.
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Serve as the voice of the customer by gathering feedback and translating it into actionable insights for the product team.
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Track and analyze the success of marketing initiatives, refining strategies to optimize results.
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5+ years of product marketing experience in technology companies, ideally within Web3, blockchain, or developer-focused products.
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Proven track record of launching products and driving adoption through hands-on marketing efforts.
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Experience with competitive analysis, market research, and crafting GTM strategies.
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Ability to work cross-functionally in a standalone role while collaborating with a diverse, global team.
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Comfortable in a startup environment where priorities shift, and speed is key.
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Exceptional communication and storytelling skills, with both technical and creative expertise.
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Passion for Web3 and a strong curiosity about how blockchain can drive innovation.
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Autonomous, distributed environment with the opportunity to work collaboratively in a diverse team worldwide.
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The scope to contribute to high-impact work and make a difference in a decentralized protocol.
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The chance to challenge yourself whilst learning heaps of stuff in the process.
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Unlimited time off throughout the year to rest and recharge.
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Competitive compensation with stock options, experiencing growth from the initial phase.
To apply: https://weworkremotely.com/remote-jobs/interop-labs-product-marketing-manager
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